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Contents Mar/Apr 2005
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VOL. 15, NO. 2

Departments

Legal Matters
“They can’t enforce that…can they?” When conflict arises over a non-competition covenant, resolution can be achieved through several means. By Bruce D. Armon and Christopher P. Stief

Policy Points
Working Hours 
Accreditation standards now limit working hours for residents. As recent studies reinforce the need for these limits, federal lawmakers hope to solidify them with new laws. By Jeff Atkinson

Marketing Minute
Good Cause Marketing
Charitable activities can enhance your visibility in the community and your reputation with patients. By Julie Silver, MD

Remarks
Know When to say “no”
An insurance fraud investigator offers tips on what to do if you suspect a patient is seeking drugs. By Christina Naehr

 
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Playing the Claims Game  
Confusing language, inconsistent enforcement of payment laws, and constantly changing coding requirements have physicians tearing their hair out. Take steps to minimize the hassles and maximize your payments.   
By Susan Meyers                   download pdf


A Relationship in Flux    
Pharmaceutical reps and physicians have always had a
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symbiotic, if cautious, relationship. With production demands on doctors and new ethical guidelines affecting how reps detail drugs, the old face-to-face may be a thing of the past.  Download pdf
By William Atkinson

Munsey Wheby MD is president of the American College of Physicians Photo © 2006 Lincoln Ross Barbour
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