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Joined at the HIP(AA)
In honor of the first anniversary of the
HIPAA Privacy Rule, it’s time
to remember the key elements of compliance and review the federal government’s efforts to ensure compliance. Plus, physicians share stories about how the Privacy Rule affects their practices.
Happy Anniversary, HIPAA Privacy Rule!
April 14, 2004 marked the first anniversary of the long-delayed
and still-too-often misunderstood Standards for Privacy of
Individually Identifiable Health Information (the “Privacy Rule”).
For those of you who
celebrate with “modern” anniversary gifts, buy
yourself a clock to remember the time you spent preparing for
the Privacy Rule (hopefully) and how much time you and your
colleagues and staff are saving (hopefully) by knowing the
answers to most of the Privacy Rule questions your patients are
likely to and have already asked. If you are the
“traditional” type, buy some paper and remind
yourself that the protections in the Privacy Rule apply to
protected health information that is transmitted or maintained
on paper or any other medium.
One general surgery
practice in Northern Virginia was neither modern nor
traditional in its approach to celebrate compliance with the
Privacy Rule—it spent several thousand dollars on a
state-of-the-art paper shredder. While a paper shredder makes a
nice gift, it is not a required purchase for every physician
practice in order to be compliant with the Privacy Rule.
Most physician
employment contracts now include a provision that the physician
comply with all rules and requirements of the employer,
including the policies related to compliance with the Privacy
Rule. More often than not, the contract provides that a breach
of any provision of the employment agreement constitutes
grounds for termination. Even if you have never heard of the
Privacy Rule, you likely have a contractual obligation to
understand what you can and cannot do.
Key compliance issues
The Privacy Rule introduced a lexicon of
new terms: ‘covered entity,’ the
aforementioned ‘protected health information,’
‘Notice of Privacy Practices,’ ‘Privacy Rule
authorization and consent,’ and ‘business
associate,’ to name a few.
Assuming that you (or
your practice/employer) are a covered entity, there is an
obligation to comply with the requirements of the Privacy Rule.
The first time a patient comes to your office after April 14,
2003, the practice must present a Notice of Privacy Practices
for the patient to review, and attempt to obtain the
patient’s acknowledgment of receipt (not awareness or
understanding) of the practice’s uses and disclosures of
protected health information and the individual’s rights
with regard to such information. Now that a year has passed,
some practices may believe there is a need to update their
Notice of Privacy Practices. The Privacy Rule requires the
covered entity to distribute the Notice whenever there is a
material change to it. As more practices take advantage of the
benefits of the Internet to advertise their services and their
employed physicians, keep in mind that the Privacy Rule
requires the covered entity to post the Notice on its Internet
site as well if the Web site provides information about its
customer services or benefits.
You may be relieved to
know that a copy of the Notice or the acknowledgment does not
have to stay in the patient’s medical file. A
hematologist-oncologist with a large academic medical center
was concerned that she could not find any Notice or
acknowledgment in her patients’ files. Upon further
investigation, she learned that a decision had been made to
keep all acknowledgments in a different location for ease of
access and to save precious file space for clinical records.
It’s still a good idea to confirm with your employer that
each new patient has signed an acknowledgment of receipt of the
practice’s Notice of Privacy Practices.
The administrative
requirements of the Privacy Rule have, according to physicians
with whom we spoke, had the biggest upfront cost in both real
dollars and time. The Privacy Rule requires a covered entity to
designate a privacy official who is responsible for the
development and implementation of necessary policies and
procedures and training all members of the covered
entity’s work force (including physicians) with regard to
the Privacy Rule. Every new employee is required to be trained
within a “reasonable period of time” after the
individual begins working for the covered entity.
A covered entity must
have in place “appropriate” administrative,
technical, and physical safeguards to protect the privacy of
protected health information. For some practices, this has
resulted in office modifications (note: physical
alterations are not required by the Privacy Rule), upgrades in
billing and transcription services, and changes to the
office’s record and chart-keeping techniques.
One consequence of the
Privacy Rule is that physicians and office staff have a greater
sensitivity to where and how they disclose a patient’s
protected health information. The Privacy Rule recognizes that
“incidental exposures” of protected health
information may occur. A physician with staff privileges at a
large hospital noted that one of the biggest issues that
organization had confronted with regard to Privacy Rule
implementation was whether the pharmaceutical sales
representative who sponsors the physicians’ lunch is
allowed to stay in the room during the noon conference. The
medical staff administrator decided that the representative
could not remain in the room because there were frequent and
direct disclosures of protected health information when
discussing appropriate clinical care.
A physician practice
in suburban Philadelphia has been sending new patients a letter
asking them to provide the practice with the name(s) and
relationship(s) of the individuals with whom the practice may
discuss the patient’s condition. This helps to eliminate
the problem of the never-before-heard-of “Aunt
Mary” or “Cousin Joe” who insists, despite
the Privacy Rule, that they be told every detail of the
patient’s condition. It also helps to avoid the physician
getting stuck in the middle of intra-family squabbles, strained
relationships, or divorces.
An oncologist noted
one downside to the reduction in the use of patients’
names. He said that many patients who are being treated for
cancer develop close friendships with other patients and/or
families going through a similar experience. Some oncology
practices have limited the use of a person’s name in the
waiting room and this has resulted in patients being less
interactive with one another while waiting for treatment.
Consequently, the oncologist believes the Privacy Rule may
undermine an important support group for the cancer patient.
Clinical research
investigators have voiced their concerns about the Privacy Rule
and potential obstacles to research initiatives. For example,
physicians have raised concerns that the additional
requirements the Privacy Rule has placed on institutions has
resulted in costly delays in ongoing research studies. Plus,
the administrative demands can result in difficult staffing
dilemmas that adversely affect researchers operating within a
limited budget. Finally, physicians who want to conduct
research in multiple institutions simultaneously must be
cognizant of Privacy Rule obligations.
Unlike most federal
provisions, the Privacy Rule creates a “floor”
rather than a “ceiling” and any provision in a
state law that is more stringent than the Privacy Rule remains
in effect. For instance, California has a statutory provision
requiring that a patient’s authorization be printed in a
certain font size and that has been interpreted to be more
stringent than the federal Privacy Rule. The state rule
therefore applies to covered entities in California. A covered
entity that practices in multiple states must be aware that
they may have different requirements depending on their
location.
Covered entities must
stay apprised of ongoing Privacy Rule regulatory requirements.
Any new engagement with a third party could trigger a
‘business associate’ relationship that must be
addressed. Patients have delineated rights with respect to the
access, amendment, and accounting of the uses and disclosures
of their protected health information. In addition to training
its staff with regard to provisions of the Privacy Rule, a
covered entity must develop Privacy Rule policies and
procedures and have a complaint process for people who do not
agree with the entity’s policies and procedures or
compliance with the Rule.
The complaint process
(which also must be disclosed in the covered entity’s
Notice of Privacy Practices) is the most likely route to
triggering a federal investigation of a covered entity’s
purported violation of the Privacy Rule.
Federal enforcement
The Privacy Rule does not provide a
private cause of action. In other words, an individual cannot
file a federal lawsuit against a covered entity for an alleged
violation of the Privacy Rule. An individual’s only
federal recourse is to complain to the covered entity or file a
complaint with the Office of Civil Rights (OCR)—the division within the U.S.
Department of Health and Human Services charged with enforcing
the Privacy Rule.
As of the end of
calendar year 2003, OCR reported it had received 3,745
complaints from individuals regarding a covered entity’s
practices relative to the Privacy Rule. Approximately 40
percent of the complaints have been closed—most often
because the complaint took place before the effective date of
the Privacy Rule or against entities not within the
jurisdiction of the Privacy Rule. OCR notes the legitimate
Privacy Rule complaints largely fall within three categories:
impermissible disclosure of protected health information,
lack of physical safeguards for protected health information
(e.g., persons in a physician’s waiting room can see
patient files at the reception desk), and inappropriate
accessing of protected health information.
As of January 2004,
OCR had not sought civil monetary penalties or other official
sanctions against covered entities. This is apparently because
the entities approached by OCR regarding a complaint have been
cooperative.
OCR has included on its Web
page information related to the Privacy Rule, including a list
of over 200 frequently asked questions with responses from OCR.
This information is on line at www.hhs.gov/ocr/hipaa/
A lifetime of happiness?
Obviously, the health-care delivery system
has not crumbled under the weight of the Privacy Rule after one
year’s time. While the Rule may not be exactly a match
made in heaven with every physician, it is not practical for a
covered entity to quickly and relatively painlessly divorce
themselves from the Privacy Rule (unlike some high profile
celebrities). Based on client feedback and professional
interactions, it appears to us that the Privacy Rule has not
been nearly as difficult for physicians to cope with as the
problems of tort reform and adequate third-party payer
reimbursements. However, the Privacy Rule is another unfunded
federal mandate requiring physicians to prepare for and now
maintain ongoing compliance. Do not expect the federal
government to send you a place setting of china (modern gift)
or a cotton (traditional gift) shirt with OCR’s insignia
when the second anniversary of the Privacy Rule arrives in
April 2005…or, for that matter, a fancy paper shredder.
But you can bet the Privacy Rule still will be in your life as
long as you remain a covered entity. In addition to the Privacy
Rule and the Transaction and Code Set Standards, the federal
government is giving all covered entities a new gift next
year—required compliance with the HIPAA Security Rule as
of April 21, 2005. g
Bruce D. Armon practices health-care
corporate law for Saul Ewing LLP and can be reached at barmon@saul.com.
Julia Draznin Maltzman, MD is an attending physician at the
University of
Pennsylvania and can be reached at jdraznin@oncolink.com. |
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