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Are You a Bad Boss? (cont.)
Picture of health
Good bosses, in Woods’ experience,
understand teamwork. “Physicians usually assume
they’re solely responsible for patient satisfaction, for
example,” he says. In reality, the number one person who
determines patient satisfaction, his studies show, is the
receptionist. If the physician barely says ‘hi’ to
the receptionist, or if she’s not rewarded appropriately,
he’s toast. “Whether I’m an employed
physician or have my own practice, I’m still responsible
for the people who have anything to do with helping me carry
out my job,” he says.
Mark Pettus, MD, FACP,
points to his bookshelf as a gauge of what he strives for in
his leadership skills. The nephrologist’s titles last
decade leaned toward the classics: tomes on disease,
anatomy, medications, and treatments. Today, this chief of
staff for the department of medicine at the University of
Massachusetts Medical School in Worcester, reaches for
best-sellers like Good to Great, Getting to Yes and books on
emotional intelligence.
For Lynagh, changing
his leadership direction boils down to one elemental question:
Are you open to feedback?
Perhaps that’s
why consultants and coaches promote the 360-degree feedback
program as the place to begin if you want to improve your
performance as boss. Well-known in business circles, 360 is a
methodology of collecting feedback from peers, employees, and
superiors to form a snapshot of how the world sees you.
Anonymous participants score you in various categories using a
1 to 10 scale, with room for comments after each section. The
form also includes a few open-ended questions, such as
“What is this person’s greatest strength?
Weakness?”
Woods learned about
this useful tool in 1998 when he briefly quit medicine for a
stint in research at Johnson & Johnson. The corporation put
him through the 360-degree exercise, where he learned to his
surprise that he wasn’t communicating nearly as
effectively as he assumed.
Pettus received the
same shock when he introduced it to his office two years ago.
“Now I end a lot of my conversations with ‘Is there
anything I said that wasn’t clear?’ or ‘Could
you just paraphrase briefly what my expectations
are?’” he says. He also learned his informal sense
of humor left more than one bystander wondering if he’s
more interested in being a stand-up comic than a doctor.
But 360 isn’t a magic
wand, warns Ken Blackwell of Team
Builders Plus training
firm in Cherry Hill, New Jersey. “I liken it to a
scalpel,” he says. “In the right situation and in
the hands of a trained individual, it can save your life. But
wielded indiscriminately, and for the wrong reasons, it can
make things worse.” For instance, practices going through
a merger/acquisition or heavy lay-offs should stand down from
this approach. Offices with fewer than 10 people can’t
realistically offer anonymity.
And remember, Lynagh
says, you need to cultivate a culture where feedback is
considered a gift or the results are skewed. “The first
comments people give aren’t the true nuggets.
They’re testing you until they feel safe,” he says.
When any of these
disqualifying conditions apply, Blackwell recommends
implementing alternate behavioral tools, like the less invasive
DISC instrument that measures personality traits. These
questions reveal whether a person is more task-oriented or
people-oriented to open up dialogues.
If you do plan to use
the 360-degree program, pay a professional (consultant,
trainer, career coach) to administer it. For starters, these
folks customize the questions to target your practice. Woods
literally sat down to write out all the dysfunctional behaviors
he’d seen in his medical career, then sorted them into
categories to create seven top traits doctors need to be
effective bosses in their world:
4the ability
to seek win-win outcomes
4consistent
respect for all individuals
4personal
leadership
4flexibility
4teamwork
4the interest
in developing others (e.g. actively teaching nurses more about
specific disease issues)
4being open to
change
Woods’
360-degree program concentrates on these skills alone, and then
Doctors in Touch uses the feedback to develop a
coaching/mentoring program for the physician to shore up
weaknesses. This step, says Blackwell, is crucial.
“People make two mistakes with 360: They
don’t educate employees on the process and they hand
somebody the feedback report and say, ‘Go develop
yourself and let us know how you make out,’” he
says. “This should be a launching point to determine an
individual’s core needs, and then construct an action
plan that targets those gaps.”
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The rest of the story
However, physicians can’t survive on
tests alone, says Bernhoff Dahl, MD, the author of Optimize Your Life (Wind-Breaker
Press, 2003) and a retired pathologist who lives in Winterport,
Maine. He built a 12-physician pathology practice by hiring
people in tune with his synergy model. “We never fought
over power, money—the only thing we fought over was how
to define a summer in Maine so we could get our vacation
schedule!” he says.
That means, of course,
that physicians must be the ones to confront bad boss
colleagues within their groups, not the employees, Katz
interprets. Dahl agrees. “My problem over the years:
I believe so much in synergy I would allow things to go
on. I’d move physicians from one hospital to another
trying to make things work. That was a mistake,” he says.
“Not everybody fits in—sometimes people simply have
to be fired.”
Still, Hogan holds out
little hope that MDs as a rule will accept the message that
they lack good leadership skills in the first place.
“They’re quite arrogant,” he says. Most
consultants, even those with medical degrees, sadly agree,
though in more sugar-coated terms.
But while Dahl can put
names to that accusation, he points the finger at risk
tolerance. “Many people want to change, yet a vast
majority will not take the risk,” he says. To illustrate:
He once flew to Los Angeles to attend a personal
awareness seminar. Before returning, he sat at the airport
writing letters to each of his associates expressing his
appreciation. “It was just short of ‘I love
you.’ They were so uncomfortable only two of the 11 ever
thanked me for the note. One did say, ‘We can’t
send Bernie to California any more,’” he says.
Will you be among those
pioneers, or remain lumped in with the masses losing both money
and face? g
Julie Sturgeon is an Indiana-based
free-lance writer and a regular contributor to UO.
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